← Back to results

ENDURANCE FINANCIAL PLANNING, LLC

CRD 305583 · Principal office: Texas

SEC snapshot · September 2026 · Latest ADV filing: 2026-07-20

Regulatory AUM

$101.77M

September 2026 snapshot

Reported employees

4

September 2026 snapshot

Growth compares reported regulatory AUM snapshots. It does not measure investment returns; YTD is not annualized.

Business overview

In the September 2026 SEC snapshot, ENDURANCE FINANCIAL PLANNING, LLC reported $101,773,387.00 in regulatory assets under management, 4 employees, and 4 employees performing advisory functions.

Reported services include financial planning and portfolio management for individuals and/or small businesses. Reported compensation includes asset-based fees and fixed fees.

Growth and history

2025 full-year regulatory AUM growth is unavailable. The 2026 year-to-date regulatory AUM comparison is unavailable.

First observed in our monthly archive: Sep 2026. The preceding five-year average (2020–2024) is unavailable because the retained history begins after the required starting month.

Snapshot changes, not investment returns or organic growth. YTD is not annualized.

Clients and services

Reported client categories include individuals other than high-net-worth individuals (566 clients), high-net-worth individuals (22 clients), and pension and profit-sharing plans (2 clients). Client counts are approximate. Additional categories appear in the filing details.

Reported discretionary regulatory AUM is $101,506,500.00; non-discretionary regulatory AUM is $266,887.00.

People and background

  • Garcia, SergioManaging MemberFirst observed with this title: Jun 30, 2026
MONTHLY SEC OBSERVATIONS

Firm history

First observed in this archive: Sep 2026.
History period

Regulatory AUM

Smoothed trend · monthly snapshots
Sep 2026
Sep 2026 · Regulatory AUM: $101,773,387.00

Points show actual reported monthly snapshots. Curves between points are visual guides. The month slider includes the full archive.

ENDURANCE FINANCIAL PLANNING, LLC$101,773,387.00Regulatory AUM

Lines stop at missing months, unavailable values and definition changes. Earlier AUM and regulatory AUM use different reporting definitions. Growth calculations use comparable regulatory AUM. Changes do not measure investment returns, flows or organic growth. Absence from a snapshot does not establish a closure.

Names observed in the archive 1
  1. ENDURANCE FINANCIAL PLANNING, LLC

These are observation dates, not the effective dates of name changes or evidence of a merger.

Year-end snapshots

Up to five years · latest month shown separately

December source snapshots show the firm’s reported size over time. A lighter bar marks the latest partial-year snapshot; missing observations are left unavailable.

Regulatory AUM

At least two reported December or latest-month values are needed to chart regulatory aum. Exact available values are listed in Sources and verification.

Reported employees

At least two reported December or latest-month values are needed to chart reported employees. Exact available values are listed in Sources and verification.

Operating scale and growth

September 2026 snapshot
AUM per employee
$25,443,346.75
AUM per advisory employee
$25,443,346.75
3-year annualized AUM change
Unavailable
December 2022December 2025
5-year annualized AUM change
Unavailable
December 2020December 2025

ENDURANCE FINANCIAL PLANNING, LLC’s September 2026 reported figures imply $25,443,346.75 in regulatory AUM per employee and $25,443,346.75 per employee performing advisory functions.

Change in reported assets and staffing
PeriodAUMEmployeesAUM per employeeAUM per advisory employee
2025 full yearDecember 2024December 2025UnavailableUnavailableUnavailableUnavailable
2026 YTDDecember 2025September 2026UnavailableUnavailableUnavailableUnavailable

Staffing ratios measure operating scale, not profitability or service quality. Employees include full- and part-time staff and exclude clerical workers. Business mix and outsourcing affect comparisons. AUM changes include market and acquisition effects; they are not investment returns. Missing, flagged, ranged or zero-denominator inputs remain unavailable.

Peer band comparison

Reported AUM growth

Compared with other firms in the same starting AUM band. Each period uses the same source months for every firm. A firm remains in that period’s group even if its AUM later moves outside the band.

2025 full year

December 2024December 2025

Regulatory AUM change (%) · bars start at zero

Firm
Unavailable
Peer median
Unavailable
75th-percentile peer
Unavailable
Percentile
Not ranked

Comparable AUM values are unavailable for this firm.

AUM band at period startUnavailable0 qualified peers of 0 in this group; this firm is excluded from both counts.

2026 year to date

December 2025September 2026

Regulatory AUM change (%) · bars start at zero

Firm
Unavailable
Peer median
Unavailable
75th-percentile peer
Unavailable
Percentile
Not ranked

Comparable AUM values are unavailable for this firm.

AUM band at period startUnavailable0 qualified peers of 0 in this group; this firm is excluded from both counts.

Size groups may differ in services and client mix. AUM growth reflects snapshot changes and can include acquisitions and market movements; it does not measure investment returns or financial strength.

Compare firms with similar services and client mix

Business categories use the September 2026 snapshot for every firm. They describe current reported business mix, not the mix at the beginning of the historical growth period.

Business-matched peers

Reported AUM growth

Compared with other firms in the same starting AUM band. Each period uses the same source months for every firm. A firm remains in that period’s group even if its AUM later moves outside the band. Also matched on reported services and client-asset group: Individual / small-business portfolio management · Majority individual / HNW assets.

2025 full year

December 2024December 2025

Regulatory AUM change (%) · bars start at zero

Firm
Unavailable
Peer median
Unavailable
75th-percentile peer
Unavailable
Percentile
Not ranked

Comparable AUM values are unavailable for this firm.

AUM band at period startUnavailable0 qualified peers of 0 in this group; this firm is excluded from both counts.

2026 year to date

December 2025September 2026

Regulatory AUM change (%) · bars start at zero

Firm
Unavailable
Peer median
Unavailable
75th-percentile peer
Unavailable
Percentile
Not ranked

Comparable AUM values are unavailable for this firm.

AUM band at period startUnavailable0 qualified peers of 0 in this group; this firm is excluded from both counts.

Size groups may differ in services and client mix. AUM growth reflects snapshot changes and can include acquisitions and market movements; it does not measure investment returns or financial strength.

Jurisdiction map

3 notice-filing jurisdictions

September 2026
Alabama: Not listed in this snapshotAlaska: Not listed in this snapshotArizona: Not listed in this snapshotArkansas: Not listed in this snapshotCalifornia: Notice filedColorado: Not listed in this snapshotConnecticut: Not listed in this snapshotDelaware: Not listed in this snapshotDistrict of Columbia: Not listed in this snapshotFlorida: Not listed in this snapshotGeorgia: Not listed in this snapshotHawaii: Not listed in this snapshotIdaho: Not listed in this snapshotIllinois: Not listed in this snapshotIndiana: Not listed in this snapshotIowa: Not listed in this snapshotKansas: Not listed in this snapshotKentucky: Not listed in this snapshotLouisiana: Notice filedMaine: Not listed in this snapshotMaryland: Not listed in this snapshotMassachusetts: Not listed in this snapshotMichigan: Not listed in this snapshotMinnesota: Not listed in this snapshotMississippi: Not listed in this snapshotMissouri: Not listed in this snapshotMontana: Not listed in this snapshotNebraska: Not listed in this snapshotNevada: Not listed in this snapshotNew Hampshire: Not listed in this snapshotNew Jersey: Not listed in this snapshotNew Mexico: Not listed in this snapshotNew York: Not listed in this snapshotNorth Carolina: Not listed in this snapshotNorth Dakota: Not listed in this snapshotOhio: Not listed in this snapshotOklahoma: Not listed in this snapshotOregon: Not listed in this snapshotPennsylvania: Not listed in this snapshotRhode Island: Not listed in this snapshotSouth Carolina: Not listed in this snapshotSouth Dakota: Not listed in this snapshotTennessee: Not listed in this snapshotTexas: Notice filedUtah: Not listed in this snapshotVermont: Not listed in this snapshotVirginia: Not listed in this snapshotWashington: Not listed in this snapshotWest Virginia: Not listed in this snapshotWisconsin: Not listed in this snapshotWyoming: Not listed in this snapshotAdditional office: 1525 LAKEVILLE DR., SUITE 135, KINGWOOD, TX, United States, 77339 · approximate Census address location

Hover or tap a state for its details. Use Tab to enter the map, arrow keys to move through states alphabetically, and Home or End to jump to the first or last state. A full text list is below.

Notice filedNot listed in sourceReported office

California

Notice filed

Reported effective dateAugust 5, 2026

1 of 2 listed offices mapped. Larger dots identify the principal office; offices at the same location may overlap. Locations are approximate Census address matches.

Office filing: . The firm reported 1 additional offices as of its last fiscal year end. The SEC schedule may list only the largest 25 additional offices. Listed records and reported totals can differ. Unmatched addresses and locations outside this U.S. map have no dot. Private-residence addresses are withheld.

Notice filings are reports to jurisdictions, not office locations or proof of current registration. This map uses the profile’s source month; the history slider does not change it.

Regulatory assets under management do not measure investment performance. Client categories are reported counts, not a recommendation or service guarantee.

What changed?

Source-backed comparisons

No differences were found in the comparable fields and periods reviewed. This does not establish that the business was unchanged.

Coverage and interpretation

0 adjacent monthly snapshot pairs reviewed; archive through Sep 2026. 1 comparable leadership filing pairs through Jul 20, 2026.

Changes reflect reported values and selected leadership records. Snapshot months are not event or valuation dates. Missing months and incomparable values are excluded. AUM changes are not investment returns or organic growth; filing differences do not establish hires, departures, acquisitions or their effective dates.

Sources and verification

Original sources, calculation methods and filing evidence for this profile.

Calculation and source values

Annual growth = (December AUM ÷ prior December AUM − 1) × 100. The benchmark is the arithmetic mean of the five years before 2025. The difference is in percentage points (pp). YTD compares the latest source month with the preceding December. Source months are not valuation dates.

Only exact months with comparable reported regulatory AUM qualify. A missing or flagged value, a definition change, or zero starting AUM makes that comparison unavailable.

Annual snapshot values and sources

These are exact December source-month observations, with the latest partial-year month shown separately. They are not annual averages or annualized values. Missing months are not replaced with nearby filings. Bars start at zero; labels are abbreviated and exact values appear below. Source months are not valuation dates. Employee ranges and flagged values are not plotted as exact counts.

Reported regulatory AUM and employees by source month
Source monthRegulatory AUMEmployees
September 2026 (partial year)$101,773,387.004

The monthly-history evidence below identifies source files, rows and fields.

Operating metrics: calculations and source values

Current ratios use the profile’s September 2026 reported regulatory AUM divided by its employee count or advisory-function employee count. Exact source values appear in the reported business fields below. Dollar ratios are rounded to cents; ratio changes use unrounded amounts and counts.

Annualized AUM change = ((ending regulatory AUM ÷ starting regulatory AUM)^(1 ÷ years) − 1) × 100. Three- and five-year periods end in the last complete calendar year. Every December observation in a period must contain comparable regulatory AUM, and each starting value must be positive. Values are rounded to one decimal. This compound rate differs from the arithmetic five-year average shown in Growth and history. YTD staffing changes are not annualized.

Exact historical inputs
Source monthRegulatory AUMEmployeesAdvisory employees
December 2020Comparable regulatory AUM unavailableNot availableNot available
December 2021Comparable regulatory AUM unavailableNot availableNot available
December 2022Comparable regulatory AUM unavailableNot availableNot available
December 2023Comparable regulatory AUM unavailableNot availableNot available
December 2024Comparable regulatory AUM unavailableNot availableNot available
December 2025Comparable regulatory AUM unavailableNot availableNot available
September 2026Row 11,073$101,773,387.0044
Peer comparison methodology and sources

These derived comparisons use the 17,301 firms in the selected public directory nationwide. This is the currently published population, not every firm that existed during the historical period; firms absent from today’s directory are not included.

Each firm is assigned to the band containing its positive reported regulatory AUM at the start of that comparison. Bands include their lower boundary and exclude their upper boundary. Only exact source-month endpoints with reported regulatory AUM qualify. Missing, flagged, incompatible-definition and zero-starting values are excluded. No nearest-month substitution or partial-period annualization is used.

Growth = (ending AUM ÷ starting AUM − 1) × 100. The subject firm is excluded from all peer counts and statistics. At least 20 other firms must qualify. The median is the middle peer growth rate, or the mean of the two middle rates. Percentile = 100 × (peers with lower growth + half of peers with equal growth) ÷ qualified peers, rounded down to a whole number. Comparisons use exact values before display rounding.

The 75th-percentile peer growth rate uses the nearest-rank method: sort the qualified peers by growth and select position ceil(0.75 × peer count), counting from one. This rate is a reference point, not a guarantee of a top-quartile rank; ties use the midpoint ranking above. Bar lengths use the displayed rates rounded to one decimal. Each period has its own zero-based scale.

Top quartile: percentiles 75–100; second: 50–74; third: 25–49; fourth: 0–24. These are separate growth comparisons, not a combined score, financial-health rating or endorsement. Similar AUM does not establish similar businesses, and acquisition effects are not removed.

  • Under $100 million
  • $100 million to under $1 billion
  • $1 billion to under $10 billion
  • $10 billion to under $50 billion
  • $50 billion to under $100 billion
  • $100 billion to under $250 billion
  • $250 billion to under $1 trillion
  • $1 trillion and over
  • Business-matched peers additionally share the same reported service group and majority client-asset group in September 2026 SEC data (Items 5.D and 5.G). Individual/small-business, pooled-vehicle and institutional portfolio-management services are grouped separately; multiple selected groups form a mixed-services group. Client groups combine individual and HNW assets, pooled-vehicle assets, or all other client assets. A majority requires more than 50% of reconciled total AUM. A known subtotal above 50% proves a majority without treating unknown cells as zero; a no-majority classification requires all categories to be known. Unknown service responses, unprovable client groups and unmatched source months are excluded. No historical business mix or seller intent is inferred. The same minimum peer count and growth calculations apply.
  • SEC monthly adviser data · December 2024 · ia120224.xlsx · Field 5F(2)(c)
  • SEC monthly adviser data · December 2025 · IA_SEC_-_FIRM_ROSTER_FOIA_DOWNLOAD_-_34319031.CSV · Field 5F(2)(c)
  • SEC monthly adviser data · September 2026 · IA_SEC_-_FIRM_ROSTER_FOIA_DOWNLOAD_-_34655879.CSV · Field 5F(2)(c)
Historical values and source evidence 244 months

Values are reported in the linked SEC files. “Not in source” means the field is absent from that extract. Flagged values are retained for review and excluded from the chart. Snapshot months are not filing or valuation dates. Repeated values may reflect the same filing.

The SEC’s revised AUM methodology became effective September 19, 2011; existing SEC-registered advisers were required to file the revised Form ADV by March 30, 2012. We identify each observation’s definition from its source form version and qualified source format, rather than applying one cutoff date to every firm. Earlier reported AUM and regulatory AUM are plotted as separate series on the same axes, without connecting across definition changes. Unconfirmed definitions are not plotted. Growth rates and peer comparisons use only comparable regulatory AUM. SEC AUM methodology and transition (pages 19–29 and 93–94).

Source monthName observedReported AUMAUM definitionEmployeesAdvisory employeesSEC evidence
Sep 2026ENDURANCE FINANCIAL PLANNING, LLC$101,773,387.00Regulatory AUM44IA_SEC_-_FIRM_ROSTER_FOIA_DOWNLOAD_-_34655879.CSVrecord 11073
AUM: 5F(2)(c); employees: 5A; advisory: 5B(1)
Aug 2026No usable firm observation; this does not establish a closure
Jul 2026No usable firm observation; this does not establish a closure
Jun 2026No usable firm observation; this does not establish a closure
May 2026No usable firm observation; this does not establish a closure
Apr 2026No usable firm observation; this does not establish a closure
Mar 2026No usable firm observation; this does not establish a closure
Feb 2026No usable firm observation; this does not establish a closure
Jan 2026No usable firm observation; this does not establish a closure
Dec 2025No usable firm observation; this does not establish a closure
Nov 2025Source availability notice
Oct 2025Source availability notice
Sep 2025No usable firm observation; this does not establish a closure
Aug 2025No usable firm observation; this does not establish a closure
Jul 2025No usable firm observation; this does not establish a closure
Jun 2025No usable firm observation; this does not establish a closure
May 2025No usable firm observation; this does not establish a closure
Apr 2025No usable firm observation; this does not establish a closure
Mar 2025No usable firm observation; this does not establish a closure
Feb 2025No usable firm observation; this does not establish a closure
Jan 2025No usable firm observation; this does not establish a closure
Dec 2024No usable firm observation; this does not establish a closure
Nov 2024No usable firm observation; this does not establish a closure
Oct 2024No usable firm observation; this does not establish a closure
Sep 2024No usable firm observation; this does not establish a closure
Aug 2024No usable firm observation; this does not establish a closure
Jul 2024No usable firm observation; this does not establish a closure
Jun 2024No usable firm observation; this does not establish a closure
May 2024No usable firm observation; this does not establish a closure
Apr 2024No usable firm observation; this does not establish a closure
Mar 2024No usable firm observation; this does not establish a closure
Feb 2024No usable firm observation; this does not establish a closure
Jan 2024No usable firm observation; this does not establish a closure
Dec 2023No usable firm observation; this does not establish a closure
Nov 2023No usable firm observation; this does not establish a closure
Oct 2023No usable firm observation; this does not establish a closure
Sep 2023No usable firm observation; this does not establish a closure
Aug 2023No usable firm observation; this does not establish a closure
Jul 2023No usable firm observation; this does not establish a closure
Jun 2023No usable firm observation; this does not establish a closure
May 2023No usable firm observation; this does not establish a closure
Apr 2023No usable firm observation; this does not establish a closure
Mar 2023No usable firm observation; this does not establish a closure
Feb 2023No usable firm observation; this does not establish a closure
Jan 2023No usable firm observation; this does not establish a closure
Dec 2022No usable firm observation; this does not establish a closure
Nov 2022No usable firm observation; this does not establish a closure
Oct 2022No usable firm observation; this does not establish a closure
Sep 2022No usable firm observation; this does not establish a closure
Aug 2022No usable firm observation; this does not establish a closure
Jul 2022No usable firm observation; this does not establish a closure
Jun 2022No usable firm observation; this does not establish a closure
May 2022No usable firm observation; this does not establish a closure
Apr 2022No usable firm observation; this does not establish a closure
Mar 2022No usable firm observation; this does not establish a closure
Feb 2022No usable firm observation; this does not establish a closure
Jan 2022No usable firm observation; this does not establish a closure
Dec 2021No usable firm observation; this does not establish a closure
Nov 2021No usable firm observation; this does not establish a closure
Oct 2021No usable firm observation; this does not establish a closure
Sep 2021No usable firm observation; this does not establish a closure
Aug 2021No usable firm observation; this does not establish a closure
Jul 2021No usable firm observation; this does not establish a closure
Jun 2021No usable firm observation; this does not establish a closure
May 2021No usable firm observation; this does not establish a closure
Apr 2021No usable firm observation; this does not establish a closure
Mar 2021No usable firm observation; this does not establish a closure
Feb 2021No usable firm observation; this does not establish a closure
Jan 2021No usable firm observation; this does not establish a closure
Dec 2020No usable firm observation; this does not establish a closure
Nov 2020No usable firm observation; this does not establish a closure
Oct 2020No usable firm observation; this does not establish a closure
Sep 2020No usable firm observation; this does not establish a closure
Aug 2020No usable firm observation; this does not establish a closure
Jul 2020No usable firm observation; this does not establish a closure
Jun 2020No usable firm observation; this does not establish a closure
May 2020No usable firm observation; this does not establish a closure
Apr 2020No usable firm observation; this does not establish a closure
Mar 2020No usable firm observation; this does not establish a closure
Feb 2020No usable firm observation; this does not establish a closure
Jan 2020No usable firm observation; this does not establish a closure
Dec 2019No usable firm observation; this does not establish a closure
Nov 2019No usable firm observation; this does not establish a closure
Oct 2019No usable firm observation; this does not establish a closure
Sep 2019No usable firm observation; this does not establish a closure
Aug 2019No usable firm observation; this does not establish a closure
Jul 2019No usable firm observation; this does not establish a closure
Jun 2019No usable firm observation; this does not establish a closure
May 2019No usable firm observation; this does not establish a closure
Apr 2019No usable firm observation; this does not establish a closure
Mar 2019No usable firm observation; this does not establish a closure
Feb 2019No usable firm observation; this does not establish a closure
Jan 2019Source availability notice
Dec 2018No usable firm observation; this does not establish a closure
Nov 2018No usable firm observation; this does not establish a closure
Oct 2018No usable firm observation; this does not establish a closure
Sep 2018No usable firm observation; this does not establish a closure
Aug 2018No usable firm observation; this does not establish a closure
Jul 2018No usable firm observation; this does not establish a closure
Jun 2018No usable firm observation; this does not establish a closure
May 2018No usable firm observation; this does not establish a closure
Apr 2018No usable firm observation; this does not establish a closure
Mar 2018No usable firm observation; this does not establish a closure
Feb 2018No usable firm observation; this does not establish a closure
Jan 2018No usable firm observation; this does not establish a closure
Dec 2017No usable firm observation; this does not establish a closure
Nov 2017No usable firm observation; this does not establish a closure
Oct 2017No usable firm observation; this does not establish a closure
Sep 2017No usable firm observation; this does not establish a closure
Aug 2017No usable firm observation; this does not establish a closure
Jul 2017No usable firm observation; this does not establish a closure
Jun 2017No usable firm observation; this does not establish a closure
May 2017No usable firm observation; this does not establish a closure
Apr 2017No usable firm observation; this does not establish a closure
Mar 2017No usable firm observation; this does not establish a closure
Feb 2017No usable firm observation; this does not establish a closure
Jan 2017No usable firm observation; this does not establish a closure
Dec 2016No usable firm observation; this does not establish a closure
Nov 2016No usable firm observation; this does not establish a closure
Oct 2016No usable firm observation; this does not establish a closure
Sep 2016No usable firm observation; this does not establish a closure
Aug 2016No usable firm observation; this does not establish a closure
Jul 2016No usable firm observation; this does not establish a closure
Jun 2016No usable firm observation; this does not establish a closure
May 2016No usable firm observation; this does not establish a closure
Apr 2016No usable firm observation; this does not establish a closure
Mar 2016No usable firm observation; this does not establish a closure
Feb 2016No usable firm observation; this does not establish a closure
Jan 2016No usable firm observation; this does not establish a closure
Dec 2015No usable firm observation; this does not establish a closure
Nov 2015No usable firm observation; this does not establish a closure
Oct 2015No usable firm observation; this does not establish a closure
Sep 2015No usable firm observation; this does not establish a closure
Aug 2015No usable firm observation; this does not establish a closure
Jul 2015No usable firm observation; this does not establish a closure
Jun 2015No usable firm observation; this does not establish a closure
May 2015No usable firm observation; this does not establish a closure
Apr 2015No usable firm observation; this does not establish a closure
Mar 2015No usable firm observation; this does not establish a closure
Feb 2015No usable firm observation; this does not establish a closure
Jan 2015No usable firm observation; this does not establish a closure
Dec 2014No usable firm observation; this does not establish a closure
Nov 2014No usable firm observation; this does not establish a closure
Oct 2014No usable firm observation; this does not establish a closure
Sep 2014No usable firm observation; this does not establish a closure
Aug 2014No usable firm observation; this does not establish a closure
Jul 2014No usable firm observation; this does not establish a closure
Jun 2014No usable firm observation; this does not establish a closure
May 2014No usable firm observation; this does not establish a closure
Apr 2014No usable firm observation; this does not establish a closure
Mar 2014No usable firm observation; this does not establish a closure
Feb 2014No usable firm observation; this does not establish a closure
Jan 2014No usable firm observation; this does not establish a closure
Dec 2013No usable firm observation; this does not establish a closure
Nov 2013No usable firm observation; this does not establish a closure
Oct 2013No usable firm observation; this does not establish a closure
Sep 2013No usable firm observation; this does not establish a closure
Aug 2013No usable firm observation; this does not establish a closure
Jul 2013No usable firm observation; this does not establish a closure
Jun 2013No usable firm observation; this does not establish a closure
May 2013No usable firm observation; this does not establish a closure
Apr 2013No usable firm observation; this does not establish a closure
Mar 2013No usable firm observation; this does not establish a closure
Feb 2013No usable firm observation; this does not establish a closure
Jan 2013No usable firm observation; this does not establish a closure
Dec 2012No usable firm observation; this does not establish a closure
Nov 2012No usable firm observation; this does not establish a closure
Oct 2012No usable firm observation; this does not establish a closure
Sep 2012No usable firm observation; this does not establish a closure
Aug 2012No usable firm observation; this does not establish a closure
Jul 2012No usable firm observation; this does not establish a closure
Jun 2012No usable firm observation; this does not establish a closure
May 2012No usable firm observation; this does not establish a closure
Apr 2012No usable firm observation; this does not establish a closure
Mar 2012No usable firm observation; this does not establish a closure
Feb 2012No usable firm observation; this does not establish a closure
Jan 2012No usable firm observation; this does not establish a closure
Dec 2011No usable firm observation; this does not establish a closure
Nov 2011No usable firm observation; this does not establish a closure
Oct 2011No usable firm observation; this does not establish a closure
Sep 2011No usable firm observation; this does not establish a closure
Aug 2011No usable firm observation; this does not establish a closure
Jul 2011No usable firm observation; this does not establish a closure
Jun 2011No usable firm observation; this does not establish a closure
May 2011No usable firm observation; this does not establish a closure
Apr 2011No usable firm observation; this does not establish a closure
Mar 2011No usable firm observation; this does not establish a closure
Feb 2011No usable firm observation; this does not establish a closure
Jan 2011No usable firm observation; this does not establish a closure
Dec 2010No usable firm observation; this does not establish a closure
Nov 2010No usable firm observation; this does not establish a closure
Oct 2010No usable firm observation; this does not establish a closure
Sep 2010No usable firm observation; this does not establish a closure
Aug 2010No usable firm observation; this does not establish a closure
Jul 2010No usable firm observation; this does not establish a closure
Jun 2010No usable firm observation; this does not establish a closure
May 2010No usable firm observation; this does not establish a closure
Apr 2010No usable firm observation; this does not establish a closure
Mar 2010No usable firm observation; this does not establish a closure
Feb 2010No usable firm observation; this does not establish a closure
Jan 2010No usable firm observation; this does not establish a closure
Dec 2009No usable firm observation; this does not establish a closure
Nov 2009No usable firm observation; this does not establish a closure
Oct 2009No usable firm observation; this does not establish a closure
Sep 2009No usable firm observation; this does not establish a closure
Aug 2009No usable firm observation; this does not establish a closure
Jul 2009No usable firm observation; this does not establish a closure
Jun 2009No usable firm observation; this does not establish a closure
May 2009No usable firm observation; this does not establish a closure
Apr 2009No usable firm observation; this does not establish a closure
Mar 2009No usable firm observation; this does not establish a closure
Feb 2009No usable firm observation; this does not establish a closure
Jan 2009No usable firm observation; this does not establish a closure
Dec 2008No usable firm observation; this does not establish a closure
Nov 2008Month not listed in SEC archive
Oct 2008No usable firm observation; this does not establish a closure
Sep 2008No usable firm observation; this does not establish a closure
Aug 2008No usable firm observation; this does not establish a closure
Jul 2008No usable firm observation; this does not establish a closure
Jun 2008No usable firm observation; this does not establish a closure
May 2008Month not listed in SEC archive
Apr 2008No usable firm observation; this does not establish a closure
Mar 2008No usable firm observation; this does not establish a closure
Feb 2008No usable firm observation; this does not establish a closure
Jan 2008No usable firm observation; this does not establish a closure
Dec 2007Month not listed in SEC archive
Nov 2007No usable firm observation; this does not establish a closure
Oct 2007No usable firm observation; this does not establish a closure
Sep 2007No usable firm observation; this does not establish a closure
Aug 2007Month not listed in SEC archive
Jul 2007No usable firm observation; this does not establish a closure
Jun 2007Month not listed in SEC archive
May 2007No usable firm observation; this does not establish a closure
Apr 2007Month not listed in SEC archive
Mar 2007Month not listed in SEC archive
Feb 2007Month not listed in SEC archive
Jan 2007Month not listed in SEC archive
Dec 2006Month not listed in SEC archive
Nov 2006Month not listed in SEC archive
Oct 2006Month not listed in SEC archive
Sep 2006Month not listed in SEC archive
Aug 2006Month not listed in SEC archive
Jul 2006Month not listed in SEC archive
Jun 2006No usable firm observation; this does not establish a closure
Firm background and coverage

Reported leadership

In its Jul 20, 2026 filing, the firm reported the following recognized leadership and management titles in Schedule A:

  • Garcia, Sergio · Managing Member (Schedule A row 9572) · First observed in filings: Jun 30, 2026 · Schedule A row 964 · First observed with this title: Jun 30, 2026 · Schedule A row 964

This is a selected view of Schedule A individuals, not a complete staff or ownership list. Titles are standardized; ambiguous or incomplete records are excluded. Title observation dates show the earliest retained filing with the listed title or titles, not employment or appointment dates.

Changes between filings

2 retained filings through Jul 20, 2026; 1 comparable filing pairs.

No changes in the selected leadership fields were found across the comparable filing pairs.

Filing differences do not establish hiring or departure dates, or the significance of a change. A reported status-acquired date can refer to an earlier qualifying role. Invalid or future dates are not treated as usable dates. Coverage is limited to retained filings from January 2025 onward.

Business changes

SEC Item 4 succession disclosures · May 2023Sep 2026. A succession can reflect an acquisition or reorganization; these records do not establish a complete merger, divestment or spin-out history.

No succession disclosure found for ENDURANCE FINANCIAL PLANNING, LLC in the reviewed monthly files. This does not establish that no business changes occurred.

Filing details and sources

Services

ENDURANCE FINANCIAL PLANNING, LLC reports providing financial planning and portfolio management for individuals and/or small businesses. ADV Items 5.G · September 2026

Compensation

ENDURANCE FINANCIAL PLANNING, LLC reports compensation through asset-based fees and fixed fees. These categories do not specify a fee schedule or establish fee-only status. ADV Items 5.E · September 2026

Clients

ENDURANCE FINANCIAL PLANNING, LLC’s reported client categories include individuals other than high-net-worth individuals (566 clients; regulatory AUM $64,929,324.00, 63.8% of reported total), high-net-worth individuals (22 clients; regulatory AUM $36,548,481.00, 35.9% of reported total), and pension and profit-sharing plans (2 clients; regulatory AUM $266,887.00, 0.3% of reported total). Additional categories appear in the source details below. Client counts are approximate and are not account counts. ADV Items 5.D · September 2026

Investment authority

ENDURANCE FINANCIAL PLANNING, LLC reports $101,506,500.00 in discretionary regulatory AUM and $266,887.00 in non-discretionary regulatory AUM. Discretionary assets represent 99.7% of its reported regulatory AUM. Discretionary management generally permits investment decisions without prior approval for each trade. Reported accounts: 1337 discretionary and 27 non-discretionary. Accounts are not distinct clients. ADV Items 5.F · September 2026

Business activities and affiliations

ENDURANCE FINANCIAL PLANNING, LLC did not select any of the listed other business activities in Item 6.A. It did not select any of the listed related-person categories in Item 7.A. These disclosures do not establish ownership percentages or complete corporate structure. ADV Items 6.A; 7.A · September 2026

SEC source: IA_SEC_-_FIRM_ROSTER_FOIA_DOWNLOAD_-_34655879.CSV · row 11073. Reported names: Items 1.A/1.B; services: 5.G; compensation: 5.E; client categories: 5.D; regulatory AUM and accounts: 5.F; other business activities: 6.A; related persons: 7.A.

Percentages, when available, are calculated as reported category or discretionary regulatory AUM ÷ reported total regulatory AUM × 100, rounded to one decimal. Unknown source placeholders and missing amounts are not presented as zero. Counts marked “fewer than five” are preserved. Client counts are approximate and may use different household-counting practices across firms. The table does not infer a total number of clients.

Reported client categories and regulatory AUM · September 2026
Client categoryReported clientsReported regulatory AUM
individuals other than high-net-worth individuals566$64,929,324.00
high-net-worth individuals22$36,548,481.00
banking or thrift institutions0unknown (source placeholder)
investment companies0unknown (source placeholder)
business development companies0unknown (source placeholder)
pooled investment vehicles0unknown (source placeholder)
pension and profit-sharing plans2$266,887.00
charitable organizations1$27,597.00
state or municipal government entities0unknown (source placeholder)
other investment advisers0unknown (source placeholder)
insurance companies0unknown (source placeholder)
sovereign wealth funds and foreign official institutions0unknown (source placeholder)
corporations or other businesses5$1,098.00
other client types0unknown (source placeholder)

Discretionary accounts: 1337; non-discretionary accounts: 27; total accounts: 1364. This is an account count, not a client count.

Open the official firm record and Part 2 brochures for program-specific fees, minimums and investment approach. The current official record may be newer than this snapshot.

Source months identify the snapshot, not the valuation date or current registration status.

All reported client categories and identifiers

Client categories

Reported counts · categories may overlap
Individual clients (other than high net worth)
566Reported in SEC monthly data
High net worth individual clients
22Reported in SEC monthly data
Banking or thrift institution clients
0Reported in SEC monthly data
Investment company clients
0Reported in SEC monthly data
Business development company clients
0Reported in SEC monthly data
Other pooled investment vehicle clients
0Reported in SEC monthly data
Pension and profit-sharing plan clients
2Reported in SEC monthly data
Charitable organization clients
1Reported in SEC monthly data
State or municipal government clients
0Reported in SEC monthly data
Other investment adviser clients
0Reported in SEC monthly data
Insurance company clients
0Reported in SEC monthly data
Sovereign wealth fund or foreign official clients
0Reported in SEC monthly data
Corporation or other business clients
5Reported in SEC monthly data
Other clients
0Reported in SEC monthly data

Firm identity

Reported identifiers
CRD number
305583Reported in SEC monthly data
Legal name
ENDURANCE FINANCIAL PLANNING, LLCReported in SEC monthly data
All reported jurisdictions and effective dates (3)
  • California
  • Louisiana
  • Texas
Listed offices and source evidence (2)

Principal-office table: IA_ADV_Base_A_20260701_20260731.csv. Additional-office table: IA_Schedule_D_1F_20260701_20260731.csv. Form ADV filing 2120850.

  1. Principal office

    2400 N 10TH ST., SUITE B, MCALLEN, TX, United States, 78501

    Not mapped · no verified coordinate match
    SEC filing · Item 1.F · row 1356
  2. Additional office

    1525 LAKEVILLE DR., SUITE 135, KINGWOOD, TX, United States, 77339

    Mapped · approximate address location
    SEC filing · Schedule D, Section 1.F · row 6954

SEC source · September 2026Field: Jurisdiction Notice Filed-Effective Date · Row 11,073

Map boundaries: U.S. Census via us-atlas (ISC license).

Profile snapshot
September 2026
Latest filing in this snapshot
2026-07-20
Historical archive coverage
June 2006September 2026
Latest observation for this firm
September 2026

SEC monthly adviser data →

View current official adviser record →

This directory uses monthly snapshots. The current official record may contain newer filings or registration information.

Report a data issue

Email us the reported field, what needs checking and a supporting public source. Include CRD 305583 and source month 2026-09 if writing your own message. Do not include account numbers or other sensitive information.

Email kyle@greendogtech.com

This opens your email app with the firm and source details filled in. You can also copy the address into your email service. Reports are reviewed manually; sending an email does not change the published data or the underlying SEC filing.

No firms selected for comparison.